[Translation] Decentralization of the tea industry by Bitcoin ~ Tealet

This is a very interesting story. The spread of Bitcoin is steadily progressing, but it seems to be making the benefits of decentralization noticeable even in the “centralized industries.”

This time it’s a story about decentralization in the “tea industry.” Read the translation first, and let’s dive in.

Decentralizing the Tea Industry with Bitcoin — Tealet

Tea is the second most widely consumed beverage after water. Historically, the tea industry has been excessively centralized around the world. A company is trying to change that situation.Tealetis a tea wholesale company, using cutting-edge technology to revolutionize the tea industry.

“Intermediaries that were once indispensable in international tea trade still exist today,” said Elyse Petersen, CEO of Tealet, explaining how the quality of tea has globally deteriorated due to mass production, drawing comparisons to China’s Cultural Revolution and Western consumerism in the 1950s.

“Inventions like Bitcoin will contribute to the future of this industry.” At Tealet, payments can be made to producers in eight countries using Bitcoin.