There are three essential conditions for the seller's content to become a popular product, plus one
Sellers who list trading content want to deliver their content to more customers.
There are overwhelmingly many who would like customers to purchase. Some sellers list solely for the purpose of sharing their own trading or investment outputs, or only want to be bought by users who understand their trading, but these are the minority.
For those sellers who want to reach more customers, many find it difficult to identify effective methods.
Today, we'll guide you on those methods. However, even for YouTubers who have achieved success and gained many views and subscribers, maintaining daily activity consistently is an essential condition. Those who can continue will eventually attract many users, but it depends on the content of what you list and the speed of improvement, so when it happens is undoubtedly dependent on the seller's talent and ability.
With that premise, we'll explain. To list what you should continuously do, here are the items:
- Investment Navi+Write
- Post on Twitter or Instagram, choosing one; preferably Twitter, but publish
- Expose content via AI-matching ads on top Japanese language sites and apps to attract audiences
- Special interview (video promotion)to present it in front of customers
That is all there is to continuing to do these.
We will explain each.
1.のInvestment Navi+Writing articles for Investment Navi+ is something that sellers, or those who haven't yet listed, sometimes ask: “Is it effective? How many customers does it attract?” The bottom line is that it is extraordinarily effective.
When it comes to investment and trading content, there are stocks, FX, cryptocurrencies, and real estate. Among these, stocks and cryptocurrencies have low leverage (even with margin trading), so only a very small number engage in short-term trading; the majority hold long-term investments like Warren Buffett's index investing.
Once purchased, they hold long-term, so the buy/sell timing can usually be handled by self-analysing information from economic news, buying books, studying a bit, etc. Real estate is an even longer-term investment than stocks and cryptocurrencies, so the same applies.
On the other hand, FX is commonly about frequent buying and selling to earn profits. Some hold long-term, but the time one keeps positions tends to be longer for stocks.
Because short-term trading is common, it's easy to be motivated to buy content about analysis methods to learn good timing. This is why FX is prevalent among paid investment content online, and why FX-related content is effective for sellers; however, for FX analysis, the software and platforms used include MetaTrader 4 and 5 (MT4/MT5), which are equipped with numerous technical analysis tools and can be customized with programming skills; MT4/MT5 hold a very large share.
According to Yano Research Institute, the number of FX investors in Japan is about 800,000, but those who go as far as using MT4/MT5 for careful analysis are probably around 150,000.
Here, the number of visitors to Investment Navi+ pages ranges from several thousand to over ten thousand per day. With around 50,000 monthly unique users, that means about one in six FX investors in Japan visits; longer-term, more people visit, so if sellers write articles mentioning their thoughts and content on Investment Navi+, it will reach a sizable portion of Japanese FX investors who are looking to buy content.
2) On Twitter and Instagram, as you’d expect, if you continue to disseminate the articles you wrote on Investment Navi+ and content that mentions your ideas or content, your followers will grow and you will reach more traders.
3) Expose content via AI-matching ads on top Japanese sites/apps for audience attraction. This involves showing ads with keywords and related terms on sites/apps where people search for those terms or visit sites/apps where those terms are used, such as Line News, Yahoo News, Tabelog, and other top Japanese audience sites/apps, displaying banners, content names, subtitles, and prices.
These decisions greatly affect the number of customers. If you've glimpsed marketing in a company or run your own business or freelance and promote products even a little, you’ll understand quickly, butPeople who see advertisements for products in topics they are interested in several times will eventually buyThis purchase pattern is natural. However, placing ads on top of entrance sites requires costs, so we use a model where exposure occurs only after setting a performance-based (affiliate) reward at 30%. Even so, including payment processing fees, the seller's net earnings can reach 55%. Amazon is said to have an average 40% fee, Apple 38%, but we do not engage in external advertising on the scale of GogoJungle. Also, for marketing services in investment-related fields, the seller's compensation is 10–15%, comparable to the publishing industry, so it remains quite affordable.
4) Special interviews (video promotions) — GogoJungle proposes and implements these when we believe the seller has real ability and should be delivered to customers searching for their content. It delivers a video featuring the seller and the content to all customers who have previously registered as members of GogoJungle via HTML emails and site notifications.
Delivering it in front of customers may sound grand, but for FX investors who want to improve somehow, if you tell them what kind of trader you are and your background (whether you are a salaryman, a company owner, or a freelancer), customers will relate to their own life and feel a sense of familiarity.
And by explaining even a little about the hardships, the process that led to success, and how you built your capabilities, it motivates customers to purchase your content to improve their own trading.
Among these four measures, 1) Investment Navi+, 2) Twitter/Instagram, 3) running ads. As noted, it depends on the content of the listing and the rate of improvement, but if you can continue these measures for six months to a year, even if the initial content is not great, you will surely see continuous improvements and produce good content.
And among 1–3, especially 1) Investment Navi+ and 3) advertising can reach most investors in investment and trading, particularly Japanese FX investors who want to obtain content to improve their trading.
Furthermore, implementing 4) Special interviews (video promotions) increases reach and helps push customers toward purchasing.
Earlier,People who see advertisements for products in areas of interest multiple times will eventually buyand it is said that 'multiple times' actually means seven times.
To generate seven touchpoints, implement 1–4 and continue, and you will become a popular seller with popular content, I write today.
Hayakawa