2/25 (Sun) About the relationship between "Performance and Price" in EA, and the "History of Prices"
EA developers in the Reiwa era are the double-i-e.
In this series,
to make beginners feel familiar with EAs,
this is a serialized article where I write about various ideas.
Therefore,
frankly and at times even from my own difficult position,
I have the resolve to both inform the users and communicate openly.
With that in mind, this time the topic is,
“About the price of EAs.”
To give you the conclusion first,
“There is no correlation between EA performance and price,”
that is, paying more does not guarantee winning.
Not necessarily cheap equals bad,
nor expensive equals good.
The attitude toward price varies somewhat
among different EA developers.
For those who are new and have little track record,
such developers often feel pressured to
promote with a low price,
which is a mindset you may encounter.
So
there are good EAs even if they are cheap,
and just because something is expensive doesn't mean it's good.
Ultimately,
choose EAs based on objective data,
and do not choose EAs by price alone,
which is extremely important.
Also,
from another perspective I will write about EA pricing,
which I plan to elaborate on later,
EA prices have a history,
there was a so-called “low-margin, high-volume era.”
Back then, the mainstream price was around 10,000 to 12,000 yen,
GoGoJungle’s sales commission was fixed at 35%,
affiliates received 15%,
the developer’s share was 50%.
Even if one unit sold, the revenue was about 50,000 yen.
If the margin for selling in volume became excessive,
it led to intense price competition,
and as a result, for developers as a whole, selling EA as a consumer product
in short bursts became common,
meaning there was less time to invest deeply in EA development,
and they were compelled to release mass-produced cheaper versions,
leading to a general decline in overall EA quality.
I think this is true across industries.
Users, too, ended up feeling they must “choose by price.”
In electronics, for example,
it would be nice if products were cheap and long-lasting, but
as described above, that’s not so easy.
Especially with EAs,
if “disposable EAs” run rampant, unlike devices like iPhones,
there will be anxiety about whether the next model will last longer.
If that happens, the EA industry will not be revitalized.
Rather,
it would be better if there were EAs that are a bit pricey but can be trusted to last long,
a focus on single, premium options,
and ideally, the norm would be that once MT4 is replaced by MT5, you buy a new one,
which I think would be the ideal timespan.
With that direction in mind,
I hope both sides can be in a long-lasting WIN-WIN situation,
and I believe the developers have a duty to share the essentials of EA operation,
and to ensure users can keep using it for a long time,
which means it is necessary to disseminate various information as well,
in other words, to enable users to choose EAs based on objective data.
…I ended up writing quite a bit more than expected, lol
Well then!
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【Reiwa no Daburu-i-EA Listing】
https://www.gogojungle.co.jp/users/112481/products
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【Reiwa no Daburu-ii's serialized articles】
■EA Beginner Course
https://www.gogojungle.co.jp/finance/navi/series/1700
■No-Sugar-Coating! GoGoJungle Problem Posing!
https://www.gogojungle.co.jp/finance/navi/series/1701
■Double-E FX Gossip
https://www.gogojungle.co.jp/finance/navi/series/610
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【Reiwa no Daburu-ii's Beliefs】
Develop EAs with a straightforward approach,
gain the trust and support of more people,
and maintain a long-term WIN-WIN relationship,
aiming to revitalize the EA market and improve literacy.
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