Sony Group (6758)—Is it the “star of adjustments” or the “next core”? Decoding the market’s center through earnings, buybacks, and structural reforms (as of February 6, 2026)

Sony (6758) has suddenly returned to the “center of the market.”
But this rally cannot be explained only by “PS5 sales.”

The key is,three pillars of profit are all strong at the same time.

• Games: even if hardware numbers decline, profits rise from network subscriptions and software

• Music: steady buildup from streaming + live performances

• Sensors: profits jump with volume and unit price

  
  

And another factor that changed short-term supply and demand wasthe expansion of the share buyback program.
When “results (performance) × supply and demand (share buyback)” align, funds tend to accumulate quickly.

On the other hand, there are traps the market hasn’t fully priced in yet.
Sensors are susceptible to cyclical effects, and rising costs (memory, etc.) shake profit margins.

In other words, now is not a matter of “bullish on all fronts,” but a phase toassess which scenarios are being priced in.

In the main blog post,
we have organized at once the rate of change, supply and demand, profit by segment over the past 5 years, valuations, analyst ratings, and investment strategies.